Taylor Swift Marketing | Ashley Edwards

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Midnights: How Taylor Swift Turned Sleepless Nights Into a Masterclass in Aesthetic Storytelling

Ashley Edwards

Oct 303 min read

Evermore: The Marketing Lessons Behind Taylor Swift’s Most Underrated Era

Evermore: The Marketing Lessons Behind Taylor Swift’s Most Underrated Era

Evermore: The Marketing Lessons Behind Taylor Swift’s Most Underrated Era

Ashley Edwards

Sep 183 min read

Folklore album cover

Folklore album cover

Folklore: What Taylor Swift’s Surprise Pandemic Drop Taught Us About Authenticity, Storytelling, and Brand Reinvention

Ashley Edwards

Aug 214 min read

Passion is a Professional Skill: Lessons from Behind a DJ Booth

Passion is a Professional Skill: Lessons from Behind a DJ Booth

Passion is a Professional Skill: Lessons from Behind a DJ Booth

Ashley Edwards

Aug 142 min read

The Life of a Showgirl: Taylor Swift New Era

The Life of a Showgirl: Taylor Swift New Era

The Life of a Showgirl: Taylor Swift’s Masterclass in Marketing her Next Era

Ashley Edwards

Aug 124 min read

Taylor Swift Marketing

Taylor Swift Marketing

Taylor Swift is a Marketing Mastermind: A Case Study in Fan-First Strategy

Ashley Edwards

Jul 316 min read

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