creative storytelling | Ashley Edwards

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Fear is temporary, regret is permanent.

ashleynedwards0111@gmail.com

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Folklore album cover

Folklore album cover

Folklore: What Taylor Swift’s Surprise Pandemic Drop Taught Us About Authenticity, Storytelling, and Brand Reinvention

Ashley Edwards

Aug 214 min read

Passion is a Professional Skill: Lessons from Behind a DJ Booth

Passion is a Professional Skill: Lessons from Behind a DJ Booth

Passion is a Professional Skill: Lessons from Behind a DJ Booth

Ashley Edwards

Aug 142 min read

The Life of a Showgirl: Taylor Swift New Era

The Life of a Showgirl: Taylor Swift New Era

The Life of a Showgirl: Taylor Swift’s Masterclass in Marketing her Next Era

Ashley Edwards

Aug 124 min read

The Next Big Fantasy IP: How Throne of Glass Can Fill the Hole Game of Thrones Left Behind

The Next Big Fantasy IP: How Throne of Glass Can Fill the Hole Game of Thrones Left Behind

The Next Big Fantasy IP: How Throne of Glass Can Fill the Hole Game of Thrones Left Behind

Ashley Edwards

Aug 74 min read

Taylor Swift Marketing

Taylor Swift Marketing

Taylor Swift is a Marketing Mastermind: A Case Study in Fan-First Strategy

Ashley Edwards

Jul 316 min read

Elio versus K-Pop Demon Hunters

Elio versus K-Pop Demon Hunters

Marketing Movies: What Elio & K-Pop Demon Hunters Can Teach Us About Authenticity, Timing, and Audience Understanding

Ashley Edwards

Jul 284 min read

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